What Is Search Engine Optimization? Here is an Easy Intro
Before you consider the benefits of marketing with search engine optimization, answer this question:
When you want more info about a person,place or product, where’s the first place you go?
- Is it the Yellow Pages?
- Is it the newspaper?
- Do you wait for the right radio commercial or TV commercial?
- Do you drive around looking at Billboards?
Chances are, you ignore all of the conventional forms of advertising and go straight to Google to start your search.
Think about the impact this has on YOUR business.
If you’re not showing up for relevant words and terms in search results, you’re at a major disadvantage. On the other hand, if you can raise your ranking to the top 10, top 20 or top 30 of Google, you have the best lure for customers.
Of course, there’s a reason for the result rankings. To appear in the top pages, (and not a paid ad on the side of the page), your website must be optimized for search engines to notice it- a process known as “Search Engine Optimization” and Search Engine Marketing.”If the phrases “Search Engine Marketing” or “Search Engine Optimization” make you scratch your head, you’re in the same boat I was in when I left my career as a sports writer and entered the world of SEO & online publishing. I endured the technical version of SEO boot camp for a year, where I learned the system from a seasoned veteran in the craft.
Armed with the knowledge and skills required to optimize and streamline sites for search engines, I can relate to my clients on a level unmatched by virtually any other SEO consultant you’ll meet, who likely spent the majority of their careers in computer science.
Once I applied my SEO principles within each of my daily blog posts,thousands of readers were visiting my blog each day and the New York Times was citing my work. It was at that point when I realized the potential for any company or individual who integrated SEO into their site.
Every website is different, therefore every site requires a unique amount of optimization.
I’ll explain search engine optimization & search engine marketing in your terms and within your financial means. For starters, I recommend you visit my section: Search Engine Marketing in Plain English, where you’ll find a list of blog posts containing simple, down-to-earth definitions of Seach Engine Optimization and Search Engine Marketing terms.
Since my services are literally results-based, you don’t pay me until you see your company elevated in the rankings. I’d be happy to listen to your specific needs and plan a course of action with you today. You can call me for a free consultation, at (321)480-0494 or email me, mattohern@gmail.com. Together, we’ll create the perfect SEO Starter Set for your business.I look forward to hearing from you!
