Consulting & Ad Management
Social Ad Expertise
Contact Matt O’Hern at 321-480-0494 or Matt@MattOHern.com
Projects of note:
My recent work includes major projects and more than a million dollars worth of social media budget management, blogging, online reputation management and site maintenance for clients ranging from:
- Online retailers
- A top-tier U.S. Presidential Candidate.
- A multi- million member political advocacy group.
- One of the fastest-growing electric companies in the United States. which has grown at a rate that is so remarkable, the company was the focus of an Orlando Sentinel feature article (READ HERE) and it was also featured on CNBC (READ HERE)
Project Example 1:
SpaceCoastDaily.com exponential traffic growth via site optimization combined with social media ads and SEO. (2012-2016)
- During the first year of my management, SpaceCoastDaily.com‘s website traffic increased by more than 500% and its social media following increased 1,900%, growing from 3,000 Facebook fans on my first day to 60,000 within the first calendar year.
- The outstanding growth rate continues to this day via organic growth and interest-targeted local Facebook ads.
- To date, social media following increased 3,700% and the Facebook pages reaches an average of 2 to 3 million individual Facebook users each week, with an average of 150,000 to 200,000 post engagements (likes, comments or shares) each week.
- Space Coast Daily now has more than 112,000 Facebook followers for one the largest following of all news media sites and Facebook pages in Florida.
Project Example 2:
Blog and Google search referral traffic increased for BarnLightElectric.com in 2010-11.
- Quadrupled website traffic via daily optimized blog content to Barn Light Electric’s blog: blog.barnlightelectric.com and Facebook.com/BarnLightElectric to refer social media users to products.
Project Example 3:
RightChange.com’s Facebook Page in the 2012 Presidential Election.
1.5 MILLION FACEBOOK FANS ADDED.
- Used organic and data-centered demographic and interest-targeted ads on Facebook to grow the page for Facebook.com/RightChange from 1 million fans in Feb. 2012 to 2.8 million fans in seven months.
1 MILLION YOUTUBE VIEWS GAINED FOR ORIGINAL VIDEO
- Managed and executed a multi-pronged approach to reach voters in 12 states categorized as “swing states” targeted for Facebook, Twitter, Google and YouTube campaigns to gain more than 1 million followers for our video parodying a Dos Equis commercial: “The Most Arrogant Man in the World.”
(For more info on my professional background, you can read my LinkedIn profile.)